The world's largest video network has plenty of opportunities for promoting your music. Whether you use pre-roll advertisements across the network or link from in-line cards and end screens in your own videos, YouTube is a great place to lead primed fans into your purchase funnel.
What are YouTube cards?
You may have noticed some videos on YouTube with a circled "i" symbol in the top right corner. Clicking these will display a sidebar inside the video with any cards that the uploader has added. These will have an image and some accompanying text, often prompting you to check out another video or visit a website.
How to create YouTube cards
To add a card to a video you have uploaded, first navigate to the YouTube Studio page. From here, find the content you want to edit and select "Details".
Now, select the "Cards" on the menu on the right hand side:
On the pop-up screen you can choose the type of card you want to add, and select the "Link" option to take users to your Linkfire link.
Now paste your link in the input field and make any customizations or adjustments as prompted. Finish by selecting "Save". All done!
What is YouTube End Screen?
End screen is a feature from YouTube that allows you to promote up to four elements by the end for your content. You can choose between videos, playlists or channels on YouTube; to call for subscriptions to your channel; and to promote a external website (e.g. your Linkfire link)
How to add End Screen to your videos
Once you are logged in on your YouTube Studio page, find the video you want to edit, and click on "Details".
Select the 'End screen' box on the menu on the right hand side:
On the pop-up screen, choose the element you want to add by clicking on the +element on the top of the screen, select the "Link" option to take users to your Linkfire link.
There are many ways to customize the elements in your end screen. You can apply templates, change the timing of your elements, and decide where elements should show on your video.
Note: Since YouTube's last update, you can add any external links to these features if you’re in the YouTube Partner Program.